1000
users
95%
Data-driven strategy: Get more out of your solution
Are you toying with an idea for a digital concept, or do you already have a solution in use? We would like to help you get more out of your concept or solution with a data-driven strategy. A strategy in which we work towards concrete objectives and measurable results, supported by statistics.
On this page you can read more about how we apply data-driven insights to generate more downloads, increase turnover and make users happy. Would you like to receive tailored advice for your solution? Joost is happy to talk further with you.
We are happy to help you with a consultation
Data-driven: decision-making with certainty
With a 'data-driven' working method, we put facts and figures at the core of decision-making, ensuring that resources are used where they are most valuable. This way, we prevent assumptions and handle the available budgets with care.
As a concrete example: the objective may be that users who download an app as much as possible turn to purchasing a subscription. There are a number of steps between the download and the purchase of a subscription. This series of steps is also called a 'funnel'. By carefully mapping all the steps in the funnel and storing the relevant user actions, we can see exactly where optimizations will help us to get more users to make a payment.
Step 1
First screen
from the app
1000
users
Step 2
User selects
a language
950
users
950
users
87%
Step 3
User enters
a name
826
users
826
users
43%
Step 4
User registers
an account
335
users
335
users
46%
Step 5
User buys
a subscription
163
users
163
users
An example of a funnel: flow from onboarding to payment screen.
In the funnel above we see that 57% of users drop out at step 4: registering an account. This insight shows that we can now get the most results (or subscription sales) by focusing on improving account registration so that more users end up at the payment screen (step 5).
Full service.
For all things digital.
Concept, design, strategy, development, maintenance, growth.We do it all, with one team in the center of Amsterdam.In consultation, we tailor our digital services to the needs and wishes of our clients.Please feel free to contact us for a customized consultation. We are happy to help you digitally advance.
